EUROSHOP 2008, DUESSELDORF
EXHIBITION STAND FOR THE UMDASCH SHOPFITTING GROUP
FOTOS: LABVERT, Uwe Spoering
WITH:
- KIM+HEEP (Architecture)
- section.d (Graphic)
The Umdasch Shopfitting Group, an internationally active corporation and a leader in the field of shop and retail design, assigned LABVERT with the conception and realization of their trade fair representation at Euroshop 2008 in Düsseldorf.
The stand architecture designed by LABVERT, which covered an area of 1,000 m2, was characterized by radial zoning which was well visible from afar, as well as by golden curtains; both the zoning and the curtains created atmospheric areas for innovative product staging.